Senior Business Development Manager (Remote)

Company Description

About the Business:

RotaMaster, is a subsidiary of M3 Inc., which has been providing online workforce management tools to health & care organisations since 1999.  We’re always growing our product offering and moving into new markets and have two core products on the market – RotaMaster and Rotify.

RotaMaster is a well-known system in Out of Hours and other Primary Healthcare markets and is typically used by larger enterprise customers. In the past 5 years, the number of customers using RotaMaster has more than doubled, and we want to keep that trend going.

Rotify is our newest platform, designed to be used in smaller healthcare environments and SMEs and has a real focus on ease of use and simplicity.  Customers will sign up online for a free trial and have a variety of flexible subscription options. Our job is to make sure that they choose the right one for them.

Job Description

You will be a self-starter, comfortable with driving your own pipeline from a standing start.  You will have a strong grasp of the required sales cycles within healthcare and other public-sector environments having undertaken similar responsibilities in previous roles. Ideally you will have experience of software sales and can learn and demonstrate complex software clearly and convincingly.  You will have strong presentation skills and proven, demonstrable track record in closing sales and meeting targets.

  • Successful completion of the full sales cycle from lead generation to closing
  • Presenting the software to potential clients with confidence and clarity
  • Developing a continually growing pipeline of potential customers
  • Meeting monthly and annual sales targets
  • Attending appropriate conferences/events
  • Building strong relationships with existing clients, including regular visits, and ensuring all opportunities for upsell are maximised.


  • 2+ years of selling software into the NHS/healthcare.
  • Bachelor Degree or extensive experience preferred 
  • Experience in writing bids/tenders
  • Knowledge of software development and implementation processes
  • An understanding of digital marketing and SEO
  • Experience of selling software
  • Experience of selling into NHS organisations
  • Proven track record of success in a targeted sales role
  • Effective communication and presentation skills
  • Good forward planning and Organisational skills
  • Experience of effectively managing and maximising customer accounts
  • Self-motivated, driven and able to use own initiative.
  • An outgoing and confident approach

Additional Information

  • Home/Field/Office based, offices are in Leeds and Wakefield
  • Core hours Monday-Friday 9.00-5.30
  • Flexibility on hours will be required to allow travel to client sites. 
  • 25 days annual leave
  • Private Health Insurance, discounted gym memberships and health cash plan

About M3 EU:

M3 EU is at the forefront of healthcare innovation, offering digital solutions across healthcare, life sciences, pharmaceuticals, and more. Since our inception in 2000, we’ve seen remarkable growth, fuelled by our mission to utilize the internet for a healthier world and more efficient healthcare systems.

Our success is anchored in our trusted digital platforms that engage physician communities globally, facilitating impactful medical education, precise job placement, and insightful market research. M3 EU prides itself on a dynamic and innovative work environment where every team member contributes to global health advancements.

Joining M3 EU means being part of a dedicated team striving to make a significant difference in healthcare. We provide a unique opportunity for you to be at the cutting edge of healthcare innovation, shaping the future in a meaningful career. Embrace the chance to drive change with M3 EU.